Launch of the Single "YW" with jjj, Blaise, Bonbero

January 12, 2024 | Tokyo, Japon | Team RJHH

The collaborative single “YW” by artists JJJ, BLASÉ, and Bombero was finally released on May 8th. This song is a result of a unique collaboration, specifically designed for the annual hip-hop festival “POP YOURS 2024”, which will take place in a few days. The festival will be held at the prestigious Makuhari Messe International Exhibition Center in Chiba, welcoming fans on May 18th and 19th.

“YW” continues the tradition of original tracks produced for this festival, following previous successes such as “Hairy Room” by LEX & LANA and “Champions” by Kaneee, Kohjiya & Yvng Patra. This new work stands out due to the synergy between the three rappers, each bringing their personal touch to a simple beat created by JJJ. This cross-border collaboration was made possible by supporting Spotify’s iconic playlists, “+81 Connect” for J-Hip Hop and “KrOWN” for K-Hip Hop, demonstrating Spotify’s role in promoting hip-hop music worldwide. We also got a glimpse of the “YW” music video produced with the support of Spotify. The video premiere was released on May 9th.